It’s a big surprise for us that Re Pillow soon gained popularity among users, like way more than we ever expected. Production couldn’t keep up, stock kept vanishing. Turns out, people love having a pillow they could actually tweak to fit their sleep habits. Friends were texting friends and the whole group was using Re Pillow. That’s when media started reporting about Re Pillow:

Excitement was great, but how should we keep going? 

For me the answer’s always been simple, listen to the people using our pillows.

Over the past two years, I’ve set up a Google Form digging into what users loved (or didn’t), gathering feedback through email, even phone calls and in-store chats just to know their pillow preferences. Because building the right upgrade means understanding the real struggles. All I want is to make a good pillow. 

This led to our most loved Re Pillow (02/08/2021). Then, exactly two years later, Re Pillow 3 landed: with every bit you love about Re Pillow 2 but sharper in every detail.

Now let me introduce you to Re Pillow 3.

When designing Re Pillow 3, I was stuck in a dilemma: Should we change the already beloved inner filling? 

I noticed how other brands constantly change filling materials with every new release, bringing excitement to customers by new things. But it made me wonder:

If someone’s changing material for each new pillow, who actually is going to know the material fully and masters it? 

Researching materials is hours of focusing and tweaking. What I want to achieve is simple, to create truly comfortable pillows that help people sleep well every night. Whether it has new gears or seems attractive doesn't matter to me, this has been my belief since starting Re Pillow. If I made decisions like other bedding companies, purely to drive sales rather than ensuring the product is genuinely well-made, I wouldn't be able to sleep peacefully every night. I firmly believe that the core is to stay true to ourselves.

We’ve actually tweaked our fillings four times since Re Pillow 2 launched, changing everything from fiber thickness, shape to the perfect ratio. After all that work, customers came back saying that they’re trying Re Pillow because of its fillings. So for Re Pillow 3, we’re keeping it. Not because it’s easy, but because it’s right. And yes, it deserves a name: Signature, a signature of Re Pillow. 

A pillow lives or dies by its filling. That's the difference between waking up refreshed or feeling low in battery. In Re Pillow 3, we’re using our self-developed Signature filling. The magic recipe is we blend soft, down-like microfibers with pearl fiber. It's the perfect duo - soft but supportive enough to keep your spine aligned. 

Unlike those hotel pillows that sink under pressure (when you wake up with a stiff neck), our pearl fibers are like tiny curls (or springs you could call it) giving it more bounce and support. 

If I have to describe how Signature feels in words, I’ll have to quote what one of our  customers said "It's like honey wheat bread, the sort of bread you eat before your mains, not mushy, not firm - just right.

And of course, here comes our boss - our original ‘Adjustable filling’ design.

Something that you might think is easy but actually makes a difference.

 A great pillow needs two things, comfy fillings and suitable height. 

We are all different,  different heights, sleeping styles and personal preferences, meaning one fixed shape simply can't work for everyone. That's why Re Pillow was designed to adapt to you, not the other way around.

With Re Pillow 3, the side zipper lets you easily add or remove filling to achieve the ideal height. This becomes a personal thing, no more fixed heights and guessing if the height will suit you before buying. We even intentionally overfill each pillow, giving you extra material to play around on the height. (so much material that you might probably make an extra pillow - the half price secret?)

But that’s not the end of the story. The zipper has been upgraded to YKK Japan - the gold standard in zippers. While cheaper alternatives exist, claiming they could do it close to YKK quality, but they’re still not as good. We refuse to compromise. A pillow would be something that lasts for years and every component should stand the test of time. No rust, no jams, no broken pulls. Just smooth as day one nights after nights, years after years. Re Pillow chose to use the best to provide the best. 

Q: How should I store the filling taken out from the pillow?

We ship a storage bag together with every pillow so you can store them perfectly.

United States x Turkey x Hong Kong: NANOTEX® Water & Stain Resistant and Thermostable

The outside is as important as the inside. Let's face it - our beds are perfect multi-purpose areas for Netflix, phone scrolling, snacks and drinks parties. With all these activities, stains and sweat could easily make your pillow dirty and yellow. Even if you change pillowcases, the inside is still dirty every night and sometimes you can even smell it. That's why from day one, we've treated pillow hygiene as seriously as comfort itself.

And we found NANOTEX® - what we jokingly call the "performance-enhancing drug" of bedding. We call it that for a reason, it simply holds an unfair advantage towards the ones that do not have it, giving your pillow a longer life. While other pillows slowly accumulate stains and smell, NANOTEX® can protect the pillow from:
• Juice spills✔️

• Snack crumbs✔️

• Night sweats✔️

• Tears for any reasons✔️

• Keep it dry - say goodbye to dust mites ✔️

• Easy cleaning by wiping ✔️

• No yellowing after prolonged use✔️

When I was designing Re Pillow, I tried all those cheaper waterproof pillow protectors out there - yep much cheaper than NANOTEX®, but they just don't measure up. Some could resist stains, but but the texture becomes stiff and uncomfortable - more “plasticky”. That's why we went with NANOTEX® - Hong Kong's first and only bedding company to use this tech. So you’ll get a pillow that stays soft, breathable, and feeling new even after years.

But Comfort Shield Goes Further...

The past two years, I’ve been thinking about how to improve Re Pillow 2. One thing I noticed was that the outer layer could be better. While the original polyester material with NANOTEX® technology excelled at water and stain resistance, we noticed some users, especially those who live and sleep in hot environments, found it stuffy where their head rested all night. This sometimes led to sweating and discomfort. That’s something we focus on when making Re Pillow 3. 

First, we replaced the original polyester surface with plant-based fibers which significantly improved moisture-wicking and temperature regulation, reducing that "stuffy" feeling many experienced. We went a step further by weaving in PCM (Phase Change Material) particles throughout the fabric. PCM is scientifically proven to effectively lower body temperature. 

Here’s how it works: these PCM particles constantly adapt to your body's needs. When you start feeling too warm, the material literally melts to absorb that excess heat, creating a cooling effect. Conversely, when temperatures drop, it solidifies again, releasing stored warmth when you need it. At the same time, we don’t want to compromise our NANOTEX® water and stain resistant feature our users love. It's not magic - just smart engineering that gives you the best of both worlds: advanced temperature control and unbeatable protection.

We then designed a  multi-layer system that combines all these breakthroughs and named it as: Comfort Shield by Re Pillow Co. (now you might realize we’re obsessed with naming :) )

So let me introduce you to Comfort Shield… The outside is as important as the inside. Let's face it - our beds are perfect multi-purpose areas for Netflix, phone scrolling, snacks and drinks parties. With all these activities, stains and sweat could easily make your pillow dirty and yellow. Even if you change pillowcases, the inside is still dirty every night and sometimes you can even smell it. That's why from day one, we've treated pillow hygiene as seriously as comfort itself.

And we found NANOTEX® - what we jokingly call the "performance-enhancing drug" of bedding. We call it that for a reason, it simply holds an unfair advantage towards the ones that do not have it, giving your pillow a longer life. While other pillows slowly accumulate stains and smell, NANOTEX® can protect the pillow from:
• Juice spills✔️

• Snack crumbs✔️

• Night sweats✔️

• Tears for any reasons✔️

• Keep it dry - say goodbye to dust mites ✔️

• Easy cleaning by wiping ✔️

• No yellowing after prolonged use✔️

When I was designing Re Pillow, I tried all those cheaper waterproof pillow protectors out there - yep much cheaper than NANOTEX®, but they just don't measure up. Some could resist stains, but but the texture becomes stiff and uncomfortable - more “plasticky”. That's why we went with NANOTEX® - Hong Kong's first and only bedding company to use this tech. So you’ll get a pillow that stays soft, breathable, and feeling new even after years.

Because of how complex and precise this design was, I teamed up with a world-class fabric manufacturer in Turkey and NANOTEX® from the USA, together with us Re Pillow Co.,  we completely redesigned the weaving for Re Pillow 3, upgrading its structure while integrating PCM, plant-based fiber fabric, and NANOTEX®’s water and stain resistant technique, all in one. Experts in Turkey then designed and produced this magic fabric. It combines water and stain resistance, thermostability, breathability and moisture control. It stays cool to the touch in summer yet never feels icy in winter - totally outperform even our Re Pillow 2. And compared to other pillows? Way ahead for sure. 

But don’t take my word for it now - wait till you really tried it, you’ll feel the difference. 

Some little design details: A subtle “RPC." (short for Re Pillow Co.) woven in our signature light blue against the white background. Even the inside was woven with RPC blue. Every detail is deliberate. Oh by the way… 

Certified with SGS Performance Mark

Re Pillow 3’s Comfort Shield is officially certified with the SGS Performance Mark! That means its breathability, stain repellency and water repellency have all been tested and proved. 

Up till now, we’re the only pillow in Hong Kong with this certification, our materials and production quality are lab proven. Bet that beats any random pillow recommendation blogs right?

Q: Does NANOTEX® make the pillow less breathable?

No! NANOTEX® works on a nano-level, tweaking the fabric’s chemistry to repel stains without messing with airflow. The material stays soft, breathable, and has micro pores, but still good at repelling stains. Try it yourself - when you get your Re Pillow 3, splash some water (maybe even oil if you’re brave like me), you’ll see why normal waterproof pillow brands don’t want you to have a NANOTEX® protected pillow. 

Q: Can you wash NANOTEX®? Will it wear off and affect its water and stain repellent ability?

Great question - I wondered the same thing! So we tested it. After 10 machine washes ( I know most people just wash it once a year), Re Pillow 3’s water and stain repellent ability still crushed NANOTEX®’s original standards and the difference is barely noticeable.

Every detail of the pillow has been thought through cause I am a user myself. Since pillows sit so close to your face, keeping them clean is super important. While Re Pillow 3 already has a stain-repellent surface, it would be even better if the whole thing could be washed completely. Latex, memory foam, or cotton pillows most people are using could not be washed and of course, without the NANOTEX® surface they become breeding grounds for bacteria and dust mites, easily triggering all sorts of skin and allergic reactions.

That’s why Re Pillow 3 is designed for full washing - by hand or machine. (unbelievable right?) Of course, we still recommend using a pillowcase and washing that regularly. 

After about an hour of machine wash, water can seep into the pillow through seams or the zipper, so drying it thoroughly is key. You can air-dry it, but we do recommend you to pop it straight into the dryer! This ensures the core gets completely dry and ready for use again.

I’m committed to maintaining our very own production line right here in Hong Kong, making every pillow in Hong Kong. I believe Hong Kong-made pillows will become the top choice for those who truly value quality. While we use specialized materials that could not be produced locally from trusted partners in the USA, Turkey, China, and Japan, every Re Pillow is produced in our own Kwai Chung factory.

While most bedding companies outsource pillow production to factories abroad, I choose to keep our manufacturing right here in Hong Kong. Cause a pillow isn’t just a random product, it’s something you spend hours breathing against every single night, quality is the most important thing. Having our own production line in Hong Kong means full transparency at every step and tighter quality control. And because we make everything locally, we can offer better service - faster restocks and quicker deliveries.

There’s one thing to note though, we’re not trying to use "Made in Hong Kong" as some kind of marketing gimmick or emotional appeal. Re Pillow Co. treasures quality. We believe a truly great product is good enough alone, even if we didn’t mention “Made in Hong Kong”. That’s why I leave this to the end, it isn’t our headline it's just the final note. Because at the end of the day, what matters isn’t where it’s made, but how well it’s made.

Are you someone who prefers thicker pillows? Ever had that frustrating moment when your old pillow starts to flatten, so you stack two together and hopelessly realize it’s too high now… 

It’s normal that everyone prefers different heights for pillows. That's exactly why the Re Pillow 3 are overstuffed right out of the box - with 130-150% more filling than a standard pillow. Just so if you prefer thicker - you’re good to go, if you prefer it thinner - remove the extra and save it for future refilling. 

For most people, this already solves the problem perfectly. But I get it, some of you really love extra high pillows, or you might want to experiment with different heights, or top up your pillows… 

I completely understand and appreciate that, so I want to do something special for you. 

Please let me explain it like this: 

Remember how I mentioned earlier that I'm just like you? Buying pillows that would not fit, stacking useless pillows all around the house, don’t want to bin them cause they’re usable but just not comfy… 

Pillow is a very personal thing, you can only tell it’s not right after you brought it home. And of course every pillow flattens eventually, so far there’s nothing that lasts forever, even custom made pillows would go flat with time. This is just a sad truth about pillows.

But wait, let me introduce you something special: Refill Pack

Each refill pack contains half the Signature filling of a full Re Pillow 3, available at a discounted price exclusively for our customers of Re Pillow 3. No matter when you can always top up your pillow to keep it at your ideal height, this helps to keep your pillow lifelong and eliminate unnecessary waste. 

With Re Pillow, we Redefine pillows. 

We all have our own perfect pillow. Taller? Flatter? And shapes? That's another debate.

You might have noticed we've never jumped on those fixed-shape designs everyone else sells. Here's why: Those perfectly contoured pillows might feel okay in the store when they tell you “ This shape is great for your neck and spine," you get it home and sleep on it for a while and suddenly it's too high, too low, or just wrong. The thing is, the shape is fixed, so once you’ve bought it,  you're stuck with it. That fancy shape that works for 80% of people might not be something you’ll get used to.

But there’s nothing wrong about it, we all know pillows are so dependent on personal preferences.

Sometimes those pillows come in different sizes, you might pick the wrong size when you buy it and end up not using it.

For years, our solution was the fully adjustable design of Re Pillow. Just unzip the side and tweak the filling, instant customization at home. 

But here's what we kept hearing from customers: "I love the idea of adjustable, but I still love the neck support provided by a fixed shape pillow.” But when they buy those types of pillows, they’re either picking the wrong size or want some adjustments.

This makes me think, how could I solve this?

After months of testing, I've cracked the code. I'll call it:

What is Pro Add-On

Pro Add-On is an independent, addable upgrade. Giving Re Pillow 3 more shapes and structured neck support when you want it, it might be bit confusing with words only, let me show you some pictures:

The side of Re Pillow 3 has a long zipper and opening for users to adjust the filling. 

And that’s where you can add Pro Add-On to your pillow, giving you more neck support. And because of this, it divides your pillow into two parts. Users could adjust the height of either part separately until everything is completely right.

Adjustable Pro Add-On

Pro Add-On is made of three components: a central cylindrical core and two thickening pads, all crafted from 100% premium Thai latex. To adjust the thickness is as simple as putting on a jacket: Just add the thickening pads on the cylindrical core and secure them with the attached YKK zipper, now everything is tailor made for you.  

Two ways of using Pro Add-On

When designing Pro Add-On, I knew how much our users love the feel of our Signature filling,  so I preserved that beloved material while giving it an upgrade.

Pro Add-On splits your pillow into two parts. One part with latex and the other with our Signature filling. So you can choose to sleep on either side, just simply flip it over. And the key is, you can adjust both sides, meaning you can change both the shape and height at the same time, making a really 100% customizable and neck friendly pillow.

Re Pillow 3 is available in three sizes: Re Pillow 3, Re Pillow 3 XL and Re Pillow 3 mini. The only difference is the dimensions, all other features are the same. Regarding Pro Add-On, please note that it could only be used with Re Pillow 3 and Re Pillow 3 XL. Re Pillow 3 mini does not support this add-on feature.All Re Pillow 3 series products are manufactured at our own factory in Kwai Chung, Hong Kong.